Content Marketing

Check out our latest articles on content marketing.

Comparative Advertising and Content Marketing

Applying the Art of War to Content Marketing

Comparative advertising will help you win potential customers looking to buy now. Click to learn how to use comparative marketing to for your startup.

Jason Quey Content Marketing

How to Create Thought Leadership with Content Marketing

Google is filled with crap content because content marketing is broken. Learn why we need true industry thought leadership now more than ever.

Jason Quey Content Marketing

Content Customer Acquisition Costs Too High?

Here’s How We Build Content Strategies to Reduce CAC

Click here to learn how we reduce customer acquisition costs by building a look-a-like audience for content marketing.

Jason Quey Content Marketing

Content Marketing ROI

How Long Does Blogging Take to Get Noteworthy Results?

Blogging can help you get customers at scale. But it takes time to see a positive ROI from content marketing. Learn how long it takes, and how to go faster.

Jason Quey Content Marketing

Content Promotion Channels

Scaling Your Content Marketing Strategy to Double Blog Growth

Before you decide what promotion channels to pursue, it’s wise to ask yourself some tough questions. Click to read how to rank your channels on their ROI.

Jason Quey Content Marketing

The Latest Articles on The Blog

What Is the Bandwagon Effect?

How Does the Bandwagon Effect Apply to Marketing?

People are more likely to accept ideas and trends when they are made aware that more people use that product or service.

Henry Foster Customer Psychology and Consumer Behavior

What Is Confirmation Bias?

How Does Confirmation Bias Apply to Marketing?

Confirmation bias is a bias to search for, interpret, and favor information that confirms one’s current beliefs or hypotheses.

Henry Foster Customer Psychology and Consumer Behavior

Understanding Your Email Outreach Goals and Objectives

Here's How You Can Benefit from Cold Email Outreach

Before you start your outreach campaign, you need to be clear about your goal. And if you notice, I wrote goal, not goals. Here's why.

Jason Quey Email Outreach

This Guest Post Email Template Gets a 30-40% Reply Rate

An Email Sequence to Write for Your Favorite Websites

When done right, a guest post can generate traffic, links, and sales. But for some, landing a guest post feels harder than landing a 5-foot king salmon.

Jason Quey Email Outreach

Email Sequence Templates

5 Principles to Email Sequences Templates That Gets More Traffic, Links, and Sales

Email templates can help you know what to say, and potentially gives you ideas on what works.

Jason Quey Email Outreach