Content Marketing

Check out our latest articles on content marketing.

Content Promotion Channels

Scaling Your Content Marketing Strategy to Double Blog Growth

Before you decide what promotion channels to pursue, it’s wise to ask yourself some tough questions. Click to read how to rank your channels on their ROI.

Jason Quey Content Marketing

Content Marketing ROI

How Long Does Blogging Take to Get Noteworthy Results?

Blogging can help you get customers at scale. But it takes time to see a positive ROI from content marketing. Learn how long it takes, and how to go faster.

Jason Quey Content Marketing

Content Customer Acquisition Costs Too High?

Here’s How We Build Content Strategies to Reduce CAC

Click here to learn how we reduce customer acquisition costs by building a look-a-like audience for content marketing.

Jason Quey Content Marketing

How to Create Thought Leadership with Content Marketing

Google is filled with crap content because content marketing is broken. Learn why we need true industry thought leadership now more than ever.

Jason Quey Content Marketing

Comparative Advertising and Content Marketing

Applying the Art of War to Content Marketing

Comparative advertising will help you win potential customers looking to buy now. Click to learn how to use comparative marketing to for your startup.

Jason Quey Content Marketing

The Latest Articles on The Blog

What Is the Sunk Cost Fallacy?

How Does the Sunk Cost Fallacy Apply to Marketing?

The sunk cost fallacy is a cost that has already been incurred and cannot be recovered.

Jason Quey Customer Psychology and Consumer Behavior

Improving Close CRM’s Growth Strategy by Stimulating Annual Revenue by $345,240/Year 🚀

Auditing Close CRM's Growth Strategy

Close is a startup a savvy entrepreneur like you should pay attention to. Here is my audit of Close’s growth strategy to improve their success.

Jason Quey Growth Strategy Audits: Growth Strategies From High-Growth Startups

Steli Efti's Path to Close CRM's 1,000 True Fans

Close's Journey from Idea to Scale

Education was a key reason that turned Close into a multi-million dollar startup, and how Close got their first 1,000 true fans.

Jason Quey How to Get 1,000 True Fans: Case Studies from Startup Founders

Consumer Psychology: Undeniably Understand Your Customer's Needs

Is it possible to predict who will click and why people buy? With consumer psychology, you will learn what turns passive readers into loyal customers.

Jason Quey Customer Psychology and Consumer Behavior

Jordan Gal's Path to CartHook's 1,000 True Fans

CartHook's Journey From Idea to Scale

Jordan Gal's 1st business barely made a living. His 2nd business was a success, but draining. On his 3rd business, he built something he was proud of.

Jason Quey How to Get 1,000 True Fans: Case Studies from Startup Founders