Product Marketing

Twitter’s Growth History to a $44 Billion Valuation

Twitter has a secret formula for creating a billion dollar company that most people can follow in three phases.

Jason Quey Product Marketing

Epic Games' History & Growth Strategy to a $32 Billion Valuation

Epic Games has unlocked the secret to scaling products online with a $32 valuation.

Iftikhar Alam Product Marketing

The Latest Articles on The Blog

What Is the Sunk Cost Fallacy?

How Does the Sunk Cost Fallacy Apply to Marketing?

The sunk cost fallacy is a cost that has already been incurred and cannot be recovered.

Jason Quey Customer Psychology and Consumer Behavior

Improving Close CRM’s Growth Strategy by Stimulating Annual Revenue by $345,240/Year 🚀

Auditing Close CRM's Growth Strategy

Close is a startup a savvy entrepreneur like you should pay attention to. Here is my audit of Close’s growth strategy to improve their success.

Jason Quey Growth Strategy Audits: Growth Strategies From High-Growth Startups

Steli Efti's Path to Close CRM's 1,000 True Fans

Close's Journey from Idea to Scale

Education was a key reason that turned Close into a multi-million dollar startup, and how Close got their first 1,000 true fans.

Jason Quey How to Get 1,000 True Fans: Case Studies from Startup Founders

Consumer Psychology: Undeniably Understand Your Customer's Needs

Is it possible to predict who will click and why people buy? With consumer psychology, you will learn what turns passive readers into loyal customers.

Jason Quey Customer Psychology and Consumer Behavior

Jordan Gal's Path to CartHook's 1,000 True Fans

CartHook's Journey From Idea to Scale

Jordan Gal's 1st business barely made a living. His 2nd business was a success, but draining. On his 3rd business, he built something he was proud of.

Jason Quey How to Get 1,000 True Fans: Case Studies from Startup Founders